Testimonials

We used Kaybase to provide channel insight inputs into a new product launch. We are happy with the way the Kaybase team understood the brief and went about executing the project.

- Sirisha Tadepalli, Sr. Manager, New Product Development Team, Tata Tea

We worked with KayBase on a research project that involved a medium-sized survey in rural India. We found KayBase’s work to be highly professional and upto standards of rigor expected by academic research. Besides the actual survey, Kaybase was actively involved with the Berkeley team through the most of the research process including instrument design, sampling, and assessment, and had useful input at each level.
We were very satisfied with the work of the project managers assigned to us who worked hands-on in the field, and were also good in giving us regular feedback. We were given direct access to their surveyors who were competent and diligent about their work. The output data was given to us in our preferred file formats, and cleaned up very well for us to work on. Their final analysis of the research was methodologically sound, and we would strongly recommend them as a partner for research and evaluation projects.

- Joyojeet Pal, University of Berkeley, California

I have used Kaybase on 2-3 occasions and have been happy with the quality of the research. They ensure the quality of the fieldwork and make crisp presentations. Also, being a small firm, they are able to provide senior level involvement right through a study.

- Deepak Praveen, Marketing Manager, TTK Healthcare

We needed some concept research in a hurry as our launch timetable was tight. Kaybase was willing and able to devote extra resources to speed up the project completion. We also found that their interpretation of data was sound and relevant from a decision-making point of view.

- Navarun Sen, Business Head, Zest Holidays

We used Kaybase for a research assignment on a fairly advanced technology concept. We found them to be good at understanding our technology as well as the business applications. As a result, they were able to design and conduct the study successfully for us. In the event of a similar requirement in the future, we will use their services.

- S. Hari, Chief – Technology and Operations, LatticeBridge Infotech (P) Ltd.

We have been working with Kaybase for the last 6 months on an assignment that involves multiple touchpoints within our organization. The team at Kaybase have been diligent in working with different people and have been responsive in catering to genuine change in requirements. Based on the outcome of this project with Kaybase, we have been able to take some key organizational decisions.We are keen to continue this relationship successfully.

- T.Kannan, HR Leader – Learning, Analytics and Strategic Initiatives, MPHASIS an EDS Company

We have worked with Kaybase a couple of times on assignments of strategic importance, and have been happy with the results. The good thing about Kaybase is that its team has worked with very large agencies earlier, and the team is able to now blend the processes of a large firm with the hunger and flexibility of a small firm.

- Tomson J Thundathil, Senior Manager, Market Research, Malayala Manorama