20 Aug 2007   Vol 1 - Issue 4                    
   

NEWS AND EVENTS:

"“Kaybase launches international desk"

 
   
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Book review: Manager at work
Kaybase launches international desk
Fun&Focus: What's in a Name?


Research firm Kaybase has launched an international desk to provide solutions to Indian companies eyeing international markets. Kaybase has tied up with Issues & Answers of the US to provide fieldwork-based research in over 14 countries round the world; and also signed up with CINT, a panel exchange firm to provide online research studies in over 30 countries.

R. Ashok, CEO of Kaybase, said “We are a small firm, but we have a core set of clients who would like us to work with them in other markets too. The best way to do that is to tie up with strong firms internationally, and we are very happy about our association with both Issues & Answers and CINT

We have been associated with Issues & Answers for some time now, and we have a great working relationship with them. We find them very strong in research across geographies, and also very co-operative and accommodating of our and our clients’ needs

CINT is a newer partner for us, and CPX, their panel exchange system is an innovative one that allows a fast turnaround in remote markets. With online research fast developing in acceptance, we think this partnership will have a big role to play” .