Kaybase

What We Offer

We offer the full range of Customized Market Research and Specific Analytics Solutions for our clients. 

Customized Market Research

  • Brand Health and Brand Track
  • Customer Satisfaction
  • Employee Satisfaction
  • Product Testing
  • Pack Testing
  • Pricing Research
  • New concept research
  • Demand Estimation
  • Media Research

Specific Analytics Solutions

  • RFM
  • Predicting EMI defaulters
  • Predicting sales conversions
  • Designing ad configurations that will attract more walk-ins
  • Deciding offers that will work better in retail
  • Product-feature-benefit-price optimization
  • Modeling advertising expenditure to market share
  • Product design through conjoint analysis
  • Segmentation through machine learning techniques